“I highly recommend working with Marika to any leaders or professionals going through a period of change or transition. I have 25 years of experience in senior executive roles across various service organizations. Throughout my journey, I built a narrative for myself as a leader and a professional. During a period of career transition, I began to question what I wanted from the remainder of my working life and whether the story I had created aligned with my new career direction.

Career change is always a journey. Marika guided me through this thought process with determination and an efficient timeline. She helped me clarify my career goals and articulate my experiences, skills, and achievements in an entirely new way. As a tangible result, I walked away with a refreshed personal narrative and elevator pitch, a CV aligned with current standards, and an algorithm-optimized LinkedIn profile. Most importantly, I gained a clear and concrete plan for the next phase of my career.

Marika’s approach is collegial and supportive. She follows a systematic process that firmly guides even the most experienced professionals toward agreed milestones and goals. When needed, she challenges your thinking but also helps you articulate your new story. With Marika, you can safely explore even the most sensitive aspects of your career and feel confident planning the next step in your working life.”

Director, Healthcare

“I had the pleasure of participating in Marika’s career coaching from fall 2024 to early 2025. The program was thoughtfully tailored to my specific needs, focusing on uncovering my strengths and providing concrete, actionable steps for my career development.

What truly set Marika apart was her rare combination of deep expertise and genuine empathy. She has an incredible ability to ask the right questions, challenge perspectives constructively, and offer insights that are both strategic and practical. Every session left me feeling more confident, empowered, and truly heard. Her guidance not only helped me clarify my professional direction but also reinforced my self-belief.

Marika’s coaching is more than just career advice — it’s a transformative experience that equips you with the mindset and tools to navigate change with clarity and confidence. I highly recommend her coaching to both new leaders stepping into their roles and senior leaders seeking their next career move.”

Country Manager, Media and Communications Sector

“I have worked as a marketing director in several different organizations and collaborated with numerous professionals to develop my own leadership skills and strategic expertise. When I applied to Marika for career coaching, I was in a situation where I wanted to clarify my professional direction and strengthen my personal influence skills in an executive environment.

Marika brought a unique combination of strategic thinking, deep understanding of business, and C-suite level leadership culture to her work. Her insights and methods provided me with concrete tools and new approaches to my own leadership and decision-making. Her way of utilizing various analytical tools, reflective exercises, and probing, thought-provoking questions was particularly valuable—through them, I discovered new angles to my role and clarified my personal goals. She also challenged me to develop and grow in a way that elevated my leadership to a new level.

Especially valuable was Marika's ability to create a trustworthy, respectful, and open atmosphere that allowed space to discuss even sensitive and difficult topics. This was crucial for clarifying my own skills and leadership identity. I highly recommend Marika as a career coach to all C-level and executive professionals who want to develop their leadership and find new perspectives to support their careers and personal growth."

Marketing Director, Finance and Insurance Sector

As a member of the executive team and communications director, I have had the privilege of working with Marika, and her expertise has been a significant factor in my professional development as well as in the broader success of our organization's communications. Her coaching has helped me understand how my strengths and values are reflected in my leadership style and communication, and, above all, how consistent self-awareness is a prerequisite for impactful communication and leadership.

Marika employs modern methods that deepen leaders' self-awareness and interpersonal skills, encouraging them to rethink their motives and patterns of behavior in new ways. Through her coaching, I have gained fresh perspectives and confidence in leadership, especially in demanding and rapidly changing situations. This has enhanced my ability to lead communications with consistency, credibility, and in alignment with our organizational culture.

Marika has a remarkable ability to create a trusting atmosphere that fosters reflection and growth. Her approach is both goal-oriented and personalized—she truly understands that each leader’s development journey is unique. I have also witnessed the impact of her work across the entire C-suite level, as her coaching strengthens team cohesion and supports effective strategic decision-making.

I warmly recommend Marika to any leader, particularly at the C-suite level, who wants to deepen their self-awareness, develop their leadership skills, and enhance strategic communication. Thanks to her work, I have become more conscious of my own leadership and how I can communicate and influence most effectively to achieve organizational goals.

Communications Director, Energy and Environmental Sector

As a Key Account Manager, I have learned how crucial it is to develop one’s professional identity and strategic skills, particularly when working with demanding clients. Marika has been an invaluable support as I’ve worked to deepen these skills and grow into a stronger leader in account management.

Through Marika’s coaching, I have received practical tools for refining my professional profile and improving client communication. She helped me analyze my strengths and areas for development, which has increased my confidence and clarified my role as a business partner to my clients. Thanks to her expertise, I have been able to communicate my value more convincingly and build deeper, long-term client relationships.

Additionally, Marika guided me in optimizing my LinkedIn profile so that it better supports my expert brand and helps me stand out among executive-level contacts. This has been a significant advantage in both networking and client work.

Marika’s approach is highly tailored and inspiring—she is truly committed to her coachees and their success. I warmly recommend her to anyone looking to build their leadership skills and take their career to the next level.

Key Account Manager, Media and Communications Sector

“We sought coaching from Mariro when we promoted an employee to a managerial position. Marika Råberg, Mariro’s Leadership Coach, tailored the coaching to ensure a smooth transition and addressed the specific challenges of leadership and management roles. Her expertise in our industry was evident in her insightful and practical advice.

Marika skillfully identified and developed the coachee's leadership qualities, focusing on communication, collaboration, and strategic thinking. The positive impact on team dynamics and performance has been significant.

I highly recommend Mariro for professional coaching services. Their commitment to individual and organizational growth is invaluable in leadership development.”

— CEO, Healthcare Company

“I had the privilege of working with Marika for several months while she was my career coach. My experience with her was that she is approachable, has strong insight, excellent communication skills, and a positive energy—all of which help you, as a client, reach your goals.

She created a trusting, collaborative environment from day one. Marika offered support and encouragement throughout the process, helping me clarify my options and inspiring confidence in my abilities.

It was a pleasure to work with her, and I highly recommend her services.”

— Senior Controller, Real Estate Investment Company

“I’m pleased to recommend Mariro’s LinkedIn coaching package. My experience with their profile optimization service was exceptional, significantly enhancing my professional visibility on LinkedIn.

The coaching began with a thorough review of my existing profile, identifying areas for improvement. Marika Råberg provided expert guidance on crafting an impactful headline, refining my summary, and presenting my work experience. Since the optimization, I’ve noticed a significant increase in profile views and job opportunities. I highly recommend this service to anyone looking to boost their professional presence.”

— Sales Team Lead, Retail